IDENTITY DRESS started as an idea of a creative experiment. One basic dress pattern cut, many interpretations. Nothing more, nothing less. The idea was brought to life by Eric Maj Potočnik in summer 2013 and its first edition was put on display in the autumn of the same year. Back then surprisingly low on budget for a fashion event, but with faith and confidence the idea could grow if nurtured well.
Boudoir, Branko Popović, Degenerotika, Eric Maj Potočnik, Eric Matyash, Eva Ana Kazić, Fashion Design Exhibition, Featured, Feyrouz Ashoura, Fsemogoćnjy Jhezus, Hemyca, IDENTITY DRESS 2013, Iztok Drabik, iztokd, Lara Jensen, Leyre Valiente, Lilach Eliyahu, Liria Pristine, ljubljana, Marta Miljanić, Matjaž Plošinjak, Month of Design Ljubljana, nioka, Sari Valenci, Sofija Urumović, Timothy & Samvel, Zino Touafek
When thinking of what to write about in my first article on this website (which later didn’t turn out to be my actual first one), I realised one could simply talk about the project itself and explain IDENTITY DRESS through all forms. But to present it through the eye of the participant might be the most interesting one. More…
creative process, Eric Maj Potočnik, exhibition, fashion, Fashion Design Exhibition, Featured, Feyrouz Ashoura, identity dress, IDENTITY DRESS 2013, identitydress, ljubljana, Matjaž Plošinjak, Month of Design Ljubljana, slovenia
I met Nika Ravnik, Ljubljana based designer of niOka at the first edition of IDENTITY DRESS back in October 2013. To be more precise we were both part of the selection and happened to sit in front of each other at the welcome lunch that the IDENTITY DRESS team had organised for us. Her friendliness and simplicity struck me right away; when she talked to me she had a huge smile and we started chatting and getting to know each other over the meal.
The following designers and brands have taken part in the IDENTITY DRESS project in 2013, 2014 and 2015.